basic readme

README.md

 # Heroku Django Starter Template
 
+A project template for Django 1.7.
+
+## Features
+
+- Django 1.7
+- Gunicorn
+- DJ-Database-URL
+- WhiteNoise for Static Assets
+- Settings and configuration for both Heroku production and local development
+
+
+## How to Use
+
+To use this project, follow these steps:
+
+1. Create your working environment.
+2. Install Django (`$ pip install django`)
+3. Create a new project using this template
+
+## Creating Your Project
+
+Using this template to create a new Django app is easy::
+
+    $ django-admin.py startproject --template=https://github.com/heroku/heroku-django-template/archive/master.zip --extension=py,rst,html helloworld
+
+You can replace ``helloworld`` with your desired project name.
\ No newline at end of file